December 12, 2019

GRAND SEIKO TARGETS LUXURY VEHICLES!

by   / Company News  / oohadvertising, oohtommy, dooh & Innovation

Grand Seiko uses state-of-the-art vehicle detection technology in outdoor advertising.

Utilising Ocean Outdoors pioneering technology at Holland Park Roundabout, three high-visibility screens targeted top of the range vehicles as they passed, serving creative to Grand Seiko’s Premium demographic.

Grand Seiko has broken new ground by becoming the first fine watch brand to use state-of-the-art vehicle detection technology in outdoor advertising.